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Technology engaged to promote healthy living


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Contact:  Claudia Monlouis

 

Monday, March 21, 2011 –  People throughout the Caribbean will soon be receiving text messages with tips on how to be healthier and prevent diseases such as diabetes.  Through social networks, people will also be able to share their personal stories and ideas about healthy living, thanks to a campaign launched today by the Healthy Caribbean Coalition. 

 

The coalition which will sensitize people of the region about diabetes, heart disease, stroke, cancer and chronic lung disease.  

 

Launched on March 18, the Coalition will also seek to obtain public support for a United Nations high level meeting to be held on the 19th and 20th of  September 2011, on chronic diseases.

 

The campaign will consist of the production of public service advertisements about lifestyles and chronic diseases distributed on television, radio and newspapers throughout the Caribbean, and on websites and other social media networks of health non-governmental organizations and civil society.

 

The campaign will allow the people of the region to share their personal stories about healthy living and chronic disease, exchange ideas to enhance lifestyles, and provide information about activities in their organization to combat chronic disease.

 

Chairman of CARICOM and Prime Minister of Grenada Hon. Tillman Thomas says:

“The Caribbean is the region of the Americas worst affected by the epidemic of chronic disease. The human and economic burden of these conditions is not sustainable and could undermine the development of these small, fragile countries.


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