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Saint Lucia set out to persuade Cricket Fans in Canada


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Friday, February 2, 2007 - In partnership with the Canadian Cricket Association, the Saint Lucia Tourist Board is wooing Canada’s cricket fans to support their players in Saint Lucia next month when they arrive for the 2007 ICC Cricket World Cup.

Director of Tourism in Saint Lucia, Maria Fowell as well as Chief Executive Officer of Cricket World Cup, Saint Lucia Inc., Ernest Hilaire, will travel to Toronto for a special “Farewell Dinner” on Sunday, February 11, 2007. The gala event is being held in support of the Canadian cricket team which will play against Kenya, New Zealand and England in the first round of the competition in Saint. Lucia from March 14 to 24, 2007.  Saint Lucia will also host one of the semifinals of the World Cup on April 25, 2007.

The Tourism Director explains “Saint Lucia values the Canadian travel market and no effort will be spared to attract Canadians to St. Lucia for cricket and for other special events throughout the year, such as the St. Lucia Jazz festival and Carnival.” Fowel emphasised that with new and diverse accommodations, attractions and solid infrastructure, Saint Lucia has become an extremely attractive destination for travellers of all tastes.

Saint Lucia has earned CWC 2007's "Blue Package" which includes six first round or group stage matches between Canada, England, Kenya, and New Zealand in Group C in March 2007, and the semifinal between the number one (1) and four (4) teams in April.


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