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A New Hotel Opened in the North of the Island

Contact: Julita Peter

Wednesday, January 23, 2002 – Amidst much trepidation over the future of the world economy and in particular the tourism industry, which has been experiencing major cutbacks in some areas, entrepreneurs continue to show confidence in St. Lucia’s tourism industry. The latest expression of such confidence was the opening of a new eleven-room hotel in Rodney Bay - the Ginger Lily.

Director of Tourism Hilary Modest says given that a major rebound in the industry is unlikely before 2003 such expressions of confidence in the future of St. Lucia’s tourism industry is encouraging.

He disclosed, “The St. Lucia Tourist Board is creating new strategies that will assist in mitigating the factors working against the industry.” He identified a fear of travelling in the wake of the September 11, 2001 terrorist attacks on the U.S.A as one such mitigating factor.

According to Modest, “The slowdown of the US economy and the general slowdown of the global economy . . . are working against the revival in 2002, but I think St. Lucia continues to be a popular destination in the major markets.”

St. Lucian-born Robert Joseph and English native Robert Kisson are the owners of the Ginger Lily Hotel. Joseph says getting involved in the business community in St. Lucia has always been his biggest dream.

“Many people have asked why get into the industry at such a time especially after 9/11… we think St. Lucia is immensely popular in Europe, especially the UK and the USA. Despite the current depression, we believe there is a bright future ahead,” Joseph said.

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